Your Photography Questions. Answered.
At Genny Moller Photography, we understand you might have questions before the photo shoot. That's why we've answered common questions many potential and current clients have.
Have a specific question not listed? Reach out and we'll answer it the best we can!

GENERAL QUESTIONS
INTERIOR QUESTIONS
BRAND & PORTRAIT QUESTIONS
1. How does Genny Moller Photography ensure each shoot aligns with my vision?
We start with an in-depth consultation to understand your aesthetic, goals, and the story you want your images to tell. Whether for interiors, branding, or editorial work, we craft a strategic approach that ensures the final imagery reflects your unique identity.
2. What makes your photography style different from other Portland-based photographers?
Our approach is deeply rooted in storytelling, authenticity, and composition. We focus on natural light, refined details, and timeless aesthetics, ensuring each image captures not just a subject, but an emotion and an atmosphere.
3. How do you prepare a space for a professional interior or architectural shoot?
We provide styling recommendations, ideal lighting conditions, and composition planning to ensure the space looks its absolute best. Every detail, from furniture arrangement to natural light timing, is meticulously planned to create the perfect shot.
4. How can I use your photography to maximize online engagement and brand presence?
High-quality imagery is crucial for SEO, social media engagement, and website conversion rates. Our images are optimized for web and digital platforms, ensuring higher click-through rates, longer page views, and a stronger visual identity.
1. How do you capture natural light to enhance the warmth and texture of a home?
We carefully time our shoots based on the home’s orientation, window placement, and seasonal light shifts to highlight natural textures and ambiance. Proper exposure and post-processing ensure a bright yet true-to-life result.
2. What’s the best way to stage a home for a photography session?
We recommend decluttering, styling with intentional decor, and emphasizing architectural details that define the space. Thoughtful staging—like fresh flowers, layered textiles, and curated accessories—adds warmth and livability to the images.
3. Why is professional photography crucial for high-end real estate and interior design portfolios?
Professionally shot interiors help attract luxury buyers, showcase craftsmanship, and build credibility for designers, builders, and architects. High-quality imagery differentiates properties and projects in a competitive market.
4. What role does commercial interior photography play in marketing luxury hotels and retail spaces?
Professional imagery creates a strong first impression, enhances brand storytelling, and drives bookings or foot traffic. High-end hotels, restaurants, and boutiques benefit from immersive, atmosphere-rich photography that draws in their ideal clientele.
5. How do you adapt your photography to reflect a brand’s identity in a commercial space?
We work closely with architects, designers, and business owners to understand how space functions and aligns with the brand’s aesthetics. Lighting, composition, and styling are adjusted to emphasize the company’s unique character.
1. How do you create branding portraits that feel natural and not overly posed?
We focus on movement, natural expressions, and comfortable settings to bring out authenticity. Whether in-studio or on location, we guide you through natural poses that complement your personality and brand message.
2. How does branding photography differ from traditional headshots?
Branding photography tells a visual story about your work, values, and personality rather than just providing a professional headshot. It includes lifestyle shots, workspace environments, and action-focused imagery to create a well-rounded brand identity.
3. What’s the best way to make a portrait session feel effortless and enjoyable?
We create a relaxed, guided experience, offering posing direction and conversation to bring out natural expressions and confidence. The result? Photos that feel authentic, stylish, and effortlessly YOU.
4. How can I use professional brand photography to elevate my website and social media?
Strong imagery creates instant credibility and emotional connection with your audience. We ensure your photos are web-optimized, cohesive with your brand aesthetic, and versatile for multiple marketing platforms.